top of page

instagram: the ultimate social media for your business?

  • Writer: bethany mary
    bethany mary
  • Jan 29, 2024
  • 2 min read

Updated: Apr 23, 2024


I bet you're wondering "Is Instagram the right platform for my business to be on?"


Don't ask me how I know, I'm just psychic... Anywho, I applaud your thinking!


Let's dive into why Instagram is a great choice as a social media platform for your business.


Mini disclaimer: these points don't apply to every business and that's totally okay. Life is all about trial and error!

Glasses on a notebook in business, Social Media Marketing for Coaches

1. wiiiiiide reach

Instagram is a f**king incredible platform to showcase your products, services, and brand. With over 1 billion active users worldwide, you have a massive audience right at your fingertips! Giving you the chance to expand your horizons and connect with potential customers from all over the world.


2. visualise it, baby

One of the best things about Instagram is that it's a visual-based platform. That means you get to show off your products, services and yourself in a creative and visually appealing way. And let's face it, pictures and videos are more engaging and memorable than text-based content.


3. engaged? yes, please

But it doesn't stop there! Instagram's engagement rates are through the roof! We're talking about an average engagement rate of around 4.7% [which is good by the way]. That means Instagram users are more likely to interact with businesses on the platform. And who doesn't love a little interaction? You can use Instagram to engage with your customers, respond to comments, share user-generated content, and even create interactive content like polls and quizzes.


4. that crystal ball feelin'

Last but not least, Instagram graciously gives you with detailed analytics on your performance on the platform. You can track your engagement rates, monitor your follower growth, and identify your most popular content. This data can help you create more effective marketing strategies and improve your overall performance on the platform.


Instagram is the bee's knees when it comes to social media platforms for most businesses. Its wide reach, visual content, high engagement rates, and detailed analytics make it a powerhouse for marketing your business.


So, what are you waiting for? Get ready to take the Instagram world by storm!



Speak soon,

B x




Bethany Mary Star  | Social Media Specialist For Coaches & Creative Consultants

PSSST... HEY! BETH HERE.

I'm a Creative Director on a mission to empower UK business owners to be their most confident through killer branding and marketing. 

 

'Cause blending in is boring, and that's just not you. 

And seeing as you're here, wanna chat about how we can achieve alllll this for you?

bottom of page